drupa preview phase two sees increased participation

The second edition of drupa preview was again a successful event. International top speakers provided important impulses on current topics, technologies and trends in the field of print and packaging solutions.

The number of attendees at the second drupa preview increased significantly by almost 50%. The proportion of international participants was 81%. The drupa preview and the 1,383 exhibitors from 49 countries recorded about 15,500 page impressions.

Top speakers from the industry, such as futurologist Jack Stratten, Deborah Corn, and Fons Put answered questions on: What potential does Inject Print offer for production processes? What packaging trends are emerging in global stationary trade and the constantly growing e-commerce sector? And what solutions do technology providers offer for industrial printing applications?

Participants had the opportunity to interact with them via chat functions during the live web sessions and thus enter into a targeted dialogue. In a second round, Strategic Advisor Kristin Kain and Marco Kersch, member of the Bertelsmann Group Executive Board, also answered questions on how print can survive in a digital world.

Sabine Geldermann, Project Director Print Technologies explained, "The response to the second drupa preview proved once again that this new digital format is an essential tool for staying in regular contact with the global community. We are also providing the industry with an expanded virtual business platform to reach the desired target groups via the existing worldwide drupa network in these challenging times".


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