Delhi-based Bhawna Trading, engage in printing and production of end products like
catalogues, brochures, flyers, posters and various customized corporate gift items, has installed a new Ricoh Pro C7200x - 11 colors digital production press, a third in its fleet.
Mohit Kalra, Business Head at Bhawna Trading explains that their company grew
comprehensively to a new heights in business around a decade ago when his father Ashok
Kalra passed on the main responsibility to him and constantly expanded the company’s
machine portfolio with newer and upgraded Ricoh presses.
He adds, “My father, who founded the company near about three decades ago, is still
involved for core supervision in business, focusing on overall management and selection of
right printing technology that turned out to be Ricoh for us for decades. Until now, we have
owned three Ricoh presses—the first one being the Ricoh Pro C651EX installed in 2013,
followed by the Ricoh Pro C9100 in 2017. Our latest installation, a highly advanced Ricoh
Pro C7200x with additional features, took place just a few months ago.”
He continues, “Our newly installed press has some clear advantages over others. It works
well on wide varieties of substrates for vivid print outputs using its ‘Fifth Color Station’, an
added and optional feature for getting hold of extra colour gamut that cannot be available on
conventional digital presses.”
Mohit feels that the Ricoh Pro C7200x’s Fifth Color Station with white toner prints has
created extra impact in graphics, delivering special colors such as neon yellow and neon
pink, as well as clear, gold, silver, and invisible red toners to enhance metallic prints and
match more brand colors.
“In today’s fast-paced world of commercial printing, intuitive upgrade in printing technology
with capable machines is vital. That’s why we rely on Ricoh, our all-time technology
companion when it comes to maintaining both quality and creativity in graphic prints,” says
Mohit.
The press has been supplied and installed by Monotech Systems Limited. |
