INDUSTRY TRENDS
FUJIFILM India opens Revoria Experience Centre, launches AI Powered PC2120

Fujifilm India has inaugurated its first “Revoria Experience Centre” in Faridabad, Delhi-NCR, marking a significant milestone in the company’s commitment to India’s growing commercial printing market. The facility will serve as a strategic hub for high-value print validation and professional skills development, supporting printing businesses as they adapt to rapidly evolving customer demands.

At the launch, Fujifilm India also unveiled the Revoria Press PC2120, the flagship model in its Revoria Press lineup for high-end professional printing. Building on its predecessor’s capabilities, the PC2120 introduces advanced AI-driven automation, including intelligent prepress optimization and real-time print monitoring. A key highlight is its expanded colour gamut, achieved through a newly developed green toner paired with pink, enabling stable one-pass six-color printing for vivid, RGB-like color reproduction. An enhanced specialty toner range further broadens creative possibilities across a wide spectrum of commercial print applications.

The launch comes at a pivotal moment for India’s printing industry. Economic growth and an expanding middle class are shifting priorities from low-cost output toward quality and added value, driving strong demand for premium printed materials, from promotional collateral and packaging to high-quality photobooks. Digital quick printers and photobook specialists are under increasing pressure to handle diverse substrates and deliver sophisticated, high-value finishes.

Emphasizing Fujifilm’s focus on supporting India’s growing digital print ecosystem, Hiroshi Kida, Corporate Vice President and Director General Manager, Graphic Communication Division, said, “India is one of the most dynamic and promising markets for digital printing, driven by growing demand for high-quality, customized, and value-added print applications.

The Revoria Experience Centre has been established to support this growth by enabling customers to experience Fujifilm’s latest production print technologies, expand paper compatibility, and unlock new possibilities in specialty color and premium printing. We believe this center will play an important role in strengthening customer capabilities and contributing to the sustainable growth of India’s printing industry.”

Koji Wada, Managing Director, Fujifilm India, said, “At Fujifilm India, we are committed to delivering innovative products and solutions that embody our Group purpose of ‘Giving our world more smiles. The opening of the Revoria Experience Centre in Faridabad along with launch of the Revoria Press PC2120, featuring advanced AI-driven automation while simplifying complex work, is a significant step in this direction, as it brings advanced digital printing technologies closer to customers in India. Through this facility, we aim to help print businesses explore new applications, validate diverse media, enhance print quality, and create greater value for the end customers.”

The Experience Centre addresses these needs through four core functions: hands-on evaluation of the latest production printer technologies with specialist support; operator training to stabilize print quality and maximize equipment utilization; designer development programs to strengthen creative and technical proposal skills; and accessible photobook printing experiences for those without specialist expertise.

Fujifilm’s Revoria Press series has earned global recognition for its specialty toners including high-gloss gold and silver and its ability to handle challenging substrates such as embossed papers and films, making it a strong fit for design-intensive, high-impact applications.

Priyatosh Kumar, Associate Director and Head of Graphic Communications & Device Technology, Fujifilm India said “As the digital penetration continues to increase in India it becomes critical to help enable local media suppliers and work for their product compatibility on digital machines. It also would serve as a training ground for operator related trainings and knowledge sharing. This Experience Centre is an effort in that regard. It acknowledges the need to have a local platform to enable expansion of digital printing applications in India.”

With this facility, Fujifilm India aims to translate that global expertise into tangible opportunities for local printing businesses, helping them expand their offerings, improve productivity and compete in a quality-driven market.

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