Paperworld China returns to a new venue at the Shanghai World Expo Exhibition & Convention Center to be held from 17-19 November 2023.
Alongside the latest innovations in the stationery market, a revamped look for the 2023 show will help participants ride on a new wave of interest in trendy products fo rthe cultural, hobby, speciality, and gift categories. With this improved positioning, more than 300 well-known local and overseas exhibitors are expected to showcase their latest designs across an exhibition space of 18,000 sqm.
Commenting on changing consumption trends in the domestic market, Ms Xiaoli Yi, Chairman of the China Stationery and Sporting Goods Association says, “With Chinese consumers having greater purchasing power and desiring a better quality of life, demand for diversified, creative and personalised consumer products is on the rise.To capitalise on this huge potential, Paperworld China will return with a new look, converging quality office and stationery items as well as cultural and trendy items for everyday use.”
Richard Li, Managing Director of Messe Frankfurt (Shanghai) Co Ltd, explains the importance of Paperworld China to industry players: “Given that the show was previously postponed due to the pandemic, the entire stationery and office supplies industry looks forward to its return for invaluable face-to-face meeting opportunities. With the global economy recovering, and especially with so much pent-up demand from the Chinese market, the show is set to reconnect local and overseas suppliers and buyers.”
Organised by the China Stationery and Sporting Goods Association (CSSGA) and Messe Frankfurt (Shanghai) Co Ltd, Paperworld China is the only trade fair in the domestic stationery industry that receives official support from the CSSGA, an influential national industry association in China.
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