APPPEXPO 2026 concluded successfully in Shanghai on 7 March, bringing together the
global advertising and printing industry under the theme “Connect, Create, Change.”
The four-day event drew 1,300 exhibitors from China and overseas, filling a 150,000 square
metre exhibition platform that spanned the full advertising, signage, printing and packaging
supply chain. Intelligence, innovation and internationalisation were the driving forces of this
year’s edition, which marked more than 30 years of the expo’s history.
Highlights across the event included IP pop-up activations, summit forums, business
matching sessions, overseas buyer salons and global live broadcasts, all of which combined
to create a dynamic environment for idea exchange and commercial collaboration. Cuttingedge
technologies were showcased and trade partnerships forged throughout the show
floor.
Organisers expressed warm thanks to all who contributed to the event’s success, industry
leaders, association representatives, exhibitors, buyers, media partners and visitors alike,
whose participation and support gave the show its energy and purpose.
APPPEXPO 2027 will return to Shanghai. Details to be announced at apppexpo.com.
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