INSTALLATIONS
Promos boosts productivity with HP Latex 1500 Industrial Printer

Insight Print Communications, an exclusive channel partner for HP Latex Mid Volume machines, has installed the HP Latex 1500 roll-to-roll industrial printer at South Delhi Okhla based Promos.

Vivek Kaushik Founder and Managing Director at Promos says, “Timely and flawless delivery is the hallmark of Promos and we strive for excellence in everything we do. We embrace rapidly advanced technologies to deliver the best to our customers and we found HP Latex 1500 to be an ultimate solution”.

“The ink used is water-based, nontoxic, and doesn’t produce any smell. We have observed in the last couple of years that brands and end consumers have been more conscious of the environmental effect. We are glad about our decision of investing in HP Latex since we can now offer an eco-friendly printing solution to our customers” explains Vivek.

Udit Kaushik Director at Promos commented, “We work closely for brands in rigorous timelines and cannot afford to wait long in case of machine breakdown. We have been associated with insight for the last 20 years and have bought almost all the equipment from them. We were looking for a reliable solution like HP Latex and a strong service partner like Insight who can be ready to support us even at the eleventh hour”.

The Latex 1500 printer offers a speed of 800 sqft/hr outdoor quality mode and 480 sqft/hr high-quality indoor mode. HP thermal print heads maintain quality print after print with 1200 dpi resolution and auto nozzle replacement.

Naveen Narad GM Sales at Insight Print Communications states, “Post pandemic we have seen increasing trust of HP Latex among customers since we supported them through out that period and there were lesser breakdown of machine, blockage of heads and it was easy to maintain. While others were struggling to make their machine up and running HP Latex users were ready to kick start”.

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