IN CONVERSATION

HP and Technova association for Indigo presses is now about a year old. In Conversation with Amit Khurana COO and Deepak Chawla, GM, Marketing & Corporate Communications, Technova Imaging Systems Pvt. Ltd. they shared their views on the road map for reaching out to the larger segment of the print industry through the vast network and connect of Technova with printers in the country.
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On the occasion of Labelexpo India we were In Conversation with A Appadurai, Country Manager, Indigo and Inkjet Business Solutions, HP India, who shared his views on the growth of HP Indigo technology and its demand for converters in India.
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Scodix introduced the new generation of Scodix Ultra B2/B1 Digital Enhancement Press 1000’s Series, consisting of six presses, designed for Folding Carton, Publishing, Web-2- Print, Web-2-Pack, and Commercial & Specialty print including the Scodix flagship Ultra 6000 in India recently at Printpack India. Digital Impressions caught up with Ziki Kuly, President of APJ and Product Marketing at Scodix when he shared his views with Veerendra Malik, Editor-in-Chief, on development of embellishment technologies and the scope in Indian market.
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The printing industry has gone through many changes in the last eighteen months due to the economic slowdown during the pandemic and lockdowns. The situation continues to be turbulent. Among all this digital printing has seen an increase in demand due to shorter and limited print runs in commercial printing.
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The last one year has been difficult and turbulent time in the print industry. In this period, digital printing seems to have emerged as a preferred option in some segments of the industry. In a series of ‘In Conversation’ we will bring to you views from OEMs and service providers in the industry on how they have fared in this time.

In the first in this series, we were ‘In Conversation’ with Vineet Gehani, Director - Technology and Channels, Xerox India, as he reflects on sailing through difficult times and talks about developments from Xerox during the year.
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Landa Digital Printing (LDP) organised a virtual Q&A session with Benny Landa, Founder and Chairman Landa Group and Arik Gordon, CEO LDP, hosted by Nick Clements the company’s business planner, on 16th September.
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For months, Covid-19 has paralyzed large sections of public life. In an interview, Dr. Markus Heering, Managing Director of the VDMA Printing and Paper Technology Association, explains how drupa 2021 is planned under Corona-conditions, as well as what he expects of the, to nine days shortened, world’s leading trade fair (April 20 to 28, 2021).
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Xerox has always been bullish in marketing new technologies in the printing segment in India. In a candid interaction Vineet Gehani, Executive Director, Technology and Channel, Xerox India talks to Veerendra Malik, Managing Editor, Digital Impressions, about trends in the production printing business and company’s roadmap in 2020.
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The psychology of color in marketing and branding is a much-discussed topic. Since color plays such an important role in advertising products and services, it is extremely important that color management is spot on. Color management is an important consideration with any printing or media project. The colors displayed can be crucial for the best possible project or campaign outcomes. If there is a lack of consistency or your colors do not appear the same shade in all of the printed materials as they do on your computer screen then this can be a big problem at times. Satish Nayak, CTO Bodhi Professional Solutions and an expert in the field of colour talks about why Colour Management Solutions are important in our print process.
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